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Mini Mindful Musings


Letting a Brand Grow
In the age of nostalgia, a lot of consumers are desperate to hold onto their childhoods and the brands that defined them, while a lot of brands are balancing the act of catering to older consumers with the growth that comes from reaching newer ones. This has led to brands seemingly spreading themselves too thin, being accused both of capitalizing on nostalgia and of losing sight of what they used to be. This can apply to so many different companies and franchises, from Disney


Why 'The Life of a Showgirl' is a Showcase of Bad Marketing
Taylor Swift released her 12th studio album, "The Life of a Showgirl" (TS12), this past Friday, October 3, 2025, much to the...


The Great Gatsby: A Timeless Story of Youth
I went to see "The Great Gatsby" on Broadway when I turned 30 earlier this year (to officially close out my "roaring twenties"), and it...
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