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Mini Mindful Musings


Tieflings, Magic Typewriters, and the Power of Storytelling in Marketing
I played Dungeons & Dragons for the first time during the pandemic, and what I learned ended up helping me strengthen my career. It was a journey of self-growth and strong storytelling that culminated in a powerful ending and meant a lot to my life in general. Dungeons & Dragons (D&D) is a fantasy role-playing table-top game created in 1974 . Because my first play-through was held during the pandemic, we played virtually via Discord and DnD Beyond . The virtual nature of the


Why 'The Life of a Showgirl' is a Showcase of Bad Marketing
Taylor Swift released her 12th studio album, "The Life of a Showgirl" (TS12), this past Friday, October 3, 2025, much to the...


The Power of Immersive and Interactive Marketing
What's more exciting, listening to a story or experiencing it for yourself? Marketing and public relations is all about storytelling, and...


The Importance of Target Marketing
When I started working on the Storyteller's Cottage's marketing plan, one of the first things I noticed was that our email engagement was...


Storytelling: The Secret to Successful Public Relations
Galactic Kids Next Door : A Perfect Example One of the best public relations campaigns I’ve ever scene was the Galactic Kids Next Door...


You are in a Relationship with Your Customers. Don't Be Needy.
You know that needy friend who just won't leave you alone? They constantly text or call you, and it's always to ask for something or to...


What I Learned About Social Media in Real-Time
As a millennial and a marketing communication specialist, I consider myself pretty good at managing social media. I studied it in school....


What Companies Can Learn from Logan Paul's Suicide Forest Video
Almost everyone on YouTube has made a reaction video to Logan Paul's Suicide Forest video. The original video received millions of views...


Evaluating Disney's Social Media
For my Social Media Marketing class last summer, we had to choose a company and evaluate its use of social media, based on the concepts...


Snapchat Reactions
I recently read a Time magazine article about the uniqueness and popularity of Snapchat, titled "Snapchat Faces the Public." The article,...
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